Just when you thought glitter was taking over the world and millennial pink was so 2017, think again! Nestle is keeping the millennial pink trend alive and we're not hating it.
The Swiss transnational food and drink company has blessed the world with their new pink-colored Kit Kats and it's ~seriously~ a stuff of dreams. I must tell you the bad news from the get-go: they're only available in the UK (as of now), but don't let that stop you from dreaming!
Coined as the Kit Kat Ruby, the United Kingdom is the first country in Europe to get dibs on the chocolate made with Ruby cocoa beans, which has an intense berry-fruitiness taste without the addition of any flavor or color.
“We know that a new type of KitKat is a really big deal and we are very excited to be able to offer a different type of chocolate for KitKat fans to try," said Alex Gonnella, Marketing Director for Nestlé’s UK confectionery business.
The pink Kit Kats first made the rounds in Japan and South Korea, of course! And this is the first time they debut it in Europe. Hopefully, ~crossing fingers here~ they will be available in the U.S. soon!
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