McDonald's New Ice Cream Is For Everyone Who's Obsessed With Millennial Pink

mcdonalds ice cream pink
McDonald's / VIX Edit

McDonald's is always finding new and creative ways to keep up with trends.

Maybe that's their key to success? Maybe that's why they're so popular? Maybe that's why they're so relevant being a 62-year-old company? Or maybe it's just their addicting french fries, TBH. 

Anyway, because the internet has found a crazy obsession with the color pink, the fast food chain has introduced a new ice cream flavor and it's everyone's favorite color, "Millennial pink."

Behold, the new Strawberry-flavored Sundae Cone

strawberry promotion 425375caa4
McDonald's

Just look how pretty it is in all-pink or pink and white swirls. 

Unfortunately, this picture-perfect dessert is only currently sold at local McDonald's in Malaysia, but even THEY have a catch.

The smooth and satisfying treat, which launched overseas in early July, may not be available from 6.a.m to 10 a.m. and it's only for a limited time. 

Meanwhile, here in the U.S., we're stuck with broken ice cream machines and living vicariously through these people on Instagram.

And, in case you were wondering, this video talks about the millennial pink hype:

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