Singapore Airlines recently released an airline safety video that is breathtaking. The cinematography is beautiful and dreamlike, and if you're someone who is traveling to the Singapore for the first time, it definitely welcomes you to a place that looks like it's out a movie.
The video pretty much says, Welcome, let me show you why you're never going to want to leave this magical place.
The video goes through different safety precautions that we are normally used to seeing when we fly other airlines, be it American Airlines, United, Delta, or even overseas airlines like Emirates or Lufthansa.
It highlights steps like how to find emergency exits, how to brace for impact, and how to stow your belongings. These videos are essential for a safe flight so that in the unlikely event of an emergency, those on board know how to act properly. Quite frankly, these videos can save your life.
The downside to the videos is that they can be kind of boring, and it's easy for people to get distracted and not watch them. Passengers may rather opt to read a book, listen to music, or simply fall asleep before takeoff, missing these important safety highlights. Singapore Airlines decided they wanted to change that.
The video is a very creative approach to these mundane safety steps. Passengers are drawn into watching the video thanks to beautiful depictions of some of the city's greatest spots like Boat Quay, The Intan Peranakan Home Museum, River Safari, Haji Lane, Capitol Theatre and Gardens by the Bay.
When the video shows the different emergency exits on the plane, they do not show simulations like in most airline safety videos. Instead, they show a father and son who spray painted a beautiful plane together, and then as they walk away, graphic depictions of the exits are overlaid on the artwork. It's stunning.
The confusing part about the video is that it does not take place in an airplane. Instead, we see people depicting how to act in emergency situations, and how to stay safe on the plane, in other areas like public parks, boats, and inside of a theater.
Still, though, the airline must be applauded for the way it created a beautiful and creative way to reinvent the airline safety video.
The reason for highlighting all of the different destinations throughout the city makes sense too. The video was a collaboration between Singapore Airlines and Singapore Tourism Board, in order to showcase the wonderful spots people flying to or through Singapore on a connecting flight can enjoy.
If you want to see the masterpiece for yourself, you can see it below. Singapore Airlines has won the title of Best Airline for several years, by several different entities, just FYI. With a video like this, there's no way we can doubt it.
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