They say that imitation is the highest form of flattery. Well, I’m pretty sure that imitation is not typically well-received in the business world. That still doesn't deter Facebook from peeping what works and putting its own spin on it.
The most popular social media platform in the world has been making efforts to appeal heavily to a younger audience and has been adding new features left and right, which is greatly appreciated by users. The added features are cool, but the only downside is that it's obvious some of them aren’t all that original.
Snapchat has been killing the social media game with its Discover feature, and Facebook took notice, implementing a separate section to discover videos using a navigation bar that looks a lot like the old Sanpchat Discover.
And now Facebook is implementing a feature to get its piece of the geolocating pie too. The new Facebook feature currently know as “location frames” works with the camera and is being tested in Ireland.
This news comes not too long after Facebook used it's other social platforms to implement other features eerily similar to that of Snapchat. Not to mention that a "Live" like feature was being tested for Instagram. If Facebook keeps this up, soon enough we are going to reach a point where the only difference between social media apps is the logo.